Connection Economy - Seth Godin on Stealing Dreams (Free PDF) It used to be most businesses, bloggers, social-entrepreneurs had the same bottom-line question: How can I monetize this? If an organization was going to hold an event, they would ask, what corporations can we get to sponsor us? Or, how much can we get away with charging for admission? If an entrepreneur was going to start a website, he or she might ask, what companies can I get to buy sidebar ads? Could I offer a subscrip...

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